Digital Marketing Manager
Join us and get a once-in-a-lifetime opportunity to literally build a local banking champion!
Join our team as a Digital Marketing Manager!
Yes, you can! That's our attitude towards our work, ambitions, ideas and relationships. We, at Luminor, believe that anyone has the potential to achieve big things and encourage everyone to achieve them – professionally and personally.
Whoever you are, and whatever your role is, with Luminor you will get a once-in-a-lifetime opportunity to build a local banking champion.
We are looking for a Digital Marketing Manager to drive marketing automation, leverage data insights, and enhance SEO strategies to maximize customer engagement and business growth. This role requires a strong analytical mindset, hands-on experience in marketing automation tools, and SEO and data-driven decision-making expertise.
What You Will Do:
- Implement and Optimize Marketing Automation
- Leverage essential Data for Smart Decision Making
- Enhance SEO and Organic growth strategies
- Oversee strategy, planning and execution of Marketing Automation
- Lead media, technology partners as well as work with Marketing teams in the development of media strategies and plans across key products and markets
- Work with the digital analyst to improve marketing automation effectiveness and drive measurable results
- Develop a test and learn roadmap to optimize the marketing automation approach, uncover new insights, and share best practices
- Collaborate seamlessly with key internal stakeholders in other digital channels, Marketing, IT and Business Units
- Organize internal training to coach on Marketing automation
- Create guidance documents and briefs on necessary marketing automation strategies for business units and marketing teams
What We Expect:
- Educational background in Business management, Computer Science, Digital Marketing or similar field
- At least 3 years of experience in digital marketing position including marketing automation, SEO and data analytics
- Demonstrable experience leading and managing SEO, PPC, email, social media and display advertising campaigns
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of Google Analytics
- Strong analytical skills and data-driven thinking
- Excellent project management and communication skills
- Ability to collaborate with cross-functional teams
- Up to date understanding of the latest trends and best practices in online marketing and measurement
- Fluent English and local language are required in spoken and written communication due to working on Pan-Baltic level
What We Offer:
- Flexibility. Flexible working hours, remote work and a possibility to work from anywhere in the EU, Iceland, Switzerland and the UK (in total 90 days per year)
- International teams. Teams that go outside Pan-Baltic borders where people value challenging work together with good humor and having fun
- More vacation. Additional weeks of vacation are available to all employees who have been in the company for 1 year or more
- Volunteer time off. We care about giving back to society, therefore, you will get additional days off for volunteering purposes
- Paid leave. We are proud of our employees who are participating in military training. Therefore, Luminor offers 30 fully paid calendar days for military training every year
- Health benefits. A competitive benefits package in addition to your salary that includes health insurance after the first 3 months pass in all three Baltic states as well as Health days in case of your absence due to sickness without a doctor's note needed
- Wellbeing. Access to tools and resources that help to feel good and be productive at work and in life
- Professional growth. Internal and external training programs, workshops, conferences, online training etc.
- Special Offer for Luminor products & services. Enjoy special offers & pricing for products and services provided by Luminor
- Gross salary. 2900 - 4400 EUR/month, which is to be determined depending on your level of experience and competencies
The application deadline is 14th of February. We are looking for a candidate primarily already located within the Baltics please apply with your CV in English and PDF format!
- Division
- Retail Banking
- Role
- Marketing & Customer Growth Department
- Locations
- Pan-Baltic, Tallinn, Estonia
- Remote status
- Hybrid Remote
- Employment type
- Full-time
Yes, you can! That's our attitude
Towards our work, ambitions, ideas and relationships. We, at Luminor, believe that anyone has the potential to achieve big things and we encourage everyone to achieve them – professionally and personally.
Whoever you are, and whatever your role is, with Luminor you will get a once-in-a-lifetime opportunity to literally build a local banking champion.
About Luminor Group
Luminor is the leading independent bank in the Baltics and the third-largest provider of financial services in our region. We serve the financial needs of individuals, families, and companies. Just like our home markets of Estonia, Latvia, and Lithuania we are young, dynamic, and forward looking.
Luminor has a strong and capable team that is committed to achieving our strategic objectives. We are dedicated to supporting sustainable growth in the Baltic region by providing a long-term commitment to businesses and individuals.
Digital Marketing Manager
Join us and get a once-in-a-lifetime opportunity to literally build a local banking champion!
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